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Roberta Baldwin, REALTOR®, real estate agent and broker for Montclair, Upper Montclair, Glen Ridge and West Orange New Jersey home listings, property and land for sale - NUMBER1EXPERT(tm)
Roberta's Blog, my weekly Essex County, NJ, real estate newsletter, is a click away. To receive it regularly, email RobertaBaldwin @verizon.net!


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Roberta's Blog: Montclair, Upper Montclair, Glen Ridge and West Orange New Jersey home buying, real estate listings, and homes for sale in Essex                          County, NJ
Welcome > Resources > Whats New in Essex County...



What Roberta Thinks...Excerpt from her weekly
e-newsletter...Headline Mania...March 17, 2008


Recent headlines: "Market Mayhem" : Waking Up to a Recession"  "Forclosures Jump to Record High"...

Enough to scare anybody? Or are they? In fact, buyers are swarming in some areas, determined to buy what they need to buy, despite fear in the air. This weekend, I jotted down just who's buying right now: young professionals, people having babies, growing families, upsizers, downsizers. Not much different from before, except these are the brave ones, willing to see through their deals despite doom and gloom around them, in headlines and party conversation.

The "just looking" crowd was also out over the weekend looking at open houses. We welcomed a handful into one of our open houses, most not yet at the working-with-an-agent stage, and that's fine, too. Take your time. Find the right fit!

On the sell side, we're increasingly having to tell people who bought over the last 1-4 years that profit margins for them may be slim to none after expenses, especially if they bought at a premium and immediately did major updates. For those who have owned 10, 20, 30 years, appreciation remains terrific, while off from the highs of 2005 and early 2006. But, remember, if you are selling and buying something else, especially something that's more expensive, your reduced profits on the sell side will be offset on your purchase.

We're also looking closely at seller taxes. If you're thinking of a move in the next year and you know you're taxes are high for your particular house and location, you have til April 1 to appeal those taxes. Just call your municipal office for more info on tax appeals. Successfully reducing your taxes could impact favorably on an eventual sale.

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The Wise Selling Book

It's available now, the new NATIONAL ASSOCIATION OF REALTORS® Guide to Home Selling, by Blanche Evans, which outlines the process of selling a home. Evans, a well-known real estate columnist, presents a variety of issues for home owners to consider and provides consumers with as complete a picture of the process so they can make the best decisions with the help of their real estate professionals.

In this weightly tome, you'll find A to Z info, including

 -- Hiring a great agent -  Making preparations to a home before listing it for sale - Home staging to maximize profits - Understanding the housing market  - Analyzing offers -  Dealing with legal issues and paperwork - Handling the closing and other final issues - etc.

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Interpreting the Latest Fed Fund Rates Reduction

The Fed is expected to cut the Fed Funds Rate by another .75%. However, as we've seen following every Fed rate cut in the recent cycle, chances are very good that Bond pricing will worsen following the cut...which results in higher rather than lower home loan rates. NJ Mortgage guy David Rubenstein explains it this way: "This happens because Fed rate cuts help to stimulate the economy, by making it less expensive to finance personal and business purchases...and this in turn fuels inflation, the arch-enemy of fixed return assets like Bonds, which home loan rates are based on." You'll notice ads in newspapers and online that suggest that a Fed Fund rate cut will lower interest rates...don't believe it. Ask your banker or email us for some referrals to the best mortgage reps we know.

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Leader of the Pack

Just behind the #1 REALTOR.com website, RE/MAX Real Estate's RE/MAX.com Web site hopped into second place among the most popular real estate industry Web sites anywhere in February 2008 , up from its fourth-place ranking in January, Web metrics company Hitwise reported Friday. HomeGain tumbled from second place in January to fifth place in February.

RE/MAX is # 1 in New Jersey

The stats are out. Did you know that RE/MAX is No. 1 in NJ statewide sales for 2007, as it was in 2006? Growing market share is an indication of success with clients, both on the buy and sell side. It's a reflection of how the thousands of RE/MAX agents conduct themselves in transactions and get things done. In both total units (about 34,000) and volume (near $12 billion) we have surpassed all others in the Top Ten: Weichert, Coldwell Banker, Centry 21, Prudential, ERA, KEller WIlliams, Exit and the now defunct Foxtons in 10th place.

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Book of Winners

And check out the great new RE/MAX success stories book, "RE/MAX Winners in Business and Life," which highlights "some of the best accounts of what it takes to be successful in almost any endeavor". Just published, it features a profile of guess who -- NJDreamHouses.com's Roberta Baldwin -- and recounts in my own words how the Baldwin Dream Team at RE/MAX Village Square was launched.

Keep us in mind when you're doing a transaction!

Below, please find so many great local listings in various price ranges. We're happy to help with your search or help you sell your home for top dollar, even in an uncertain market.

Best wishes, as always from The Baldwin Dream Team @ RE/MAX Village Square -- Roberta, Tamima, Nancy, Sidney, Nick and Sam.



What Roberta Thinks...Excerpt from her weekly e-newsletter...We All Live Somewhere, Don't We?...February 4, 2008

These days, if you listen with even one ear to anecdotal evidence, it seems as if nobody is buying and everybody is selling. Not true, of course. "People still need to live someplace," one analyst commented in a New York Times article last week, "and [they] move from time to time." His words may sound obvious but they’re more than that; they remind us that, despite sub-prime issues, general sluggishness of sales, and the overall fear element that buyers today carry with them, people are still buying and selling if they’re ready, willing and able.

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Location Still Rules

The other day, I was browsing through the listings in one of Essex County, NJ’s formerly-o-fire towns and it hit me that the idea that location as very important indicator of price seems to have been ignored. How can it be that homes in the most desirable, tucked-away locations and those on that are busier thoroughfares or sometimes less lovely inside, are often on the market for the same prices? In the high market, when everything sold with gusto right away, buyers often resorted to Plan B -- buying in their second or third favorite place -- and those less popular neighborhoods took on what today looks like a false cache.  If the country's well-reported housing market woes prove to be temporary, perhaps high asking and selling prices will resume everywhere. Right now, sellers need adjust to the reality that not every neighborhood has Location with a capital L. Not all agents understand neighborhood (and school) nuances, so find one who is able to get the price right for where you live or you'll be spinning your wheels.

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How Many Days on Market? That is the Question!

Most of you probably never heard the phrase market absorption rate, but it's wise to understand it now, be you buyer or seller.  Market absorption data shows you the likelihood of a house selling quickly, given what’s recently sold and what hasn’t.  During a market downturn, more listings appear and demand falls, leading to an excess of unsold properties.  In order to sell, homeowners must reduce prices or see their homes sit with showings and expire. To compute the MAR percentage, divide the number of listings that are sold in a given time period by the number of new listings that have come onto the market. If only one or two homes in a price range are under contract, three have closed and there are 30 others still unsold, then the market absorption rate is, well, not good!

As a buyer, if you know that houses in the area in which you're looking are selling slowly, right now, and there are a lot of them sitting on the market, you may well have success negotiating a great sales price. If you're looking in a market like Montclair, NJ, where some houses still sell with multiple, over-asking offers and inventory is relatively low, even a house that’s sitting longer than the average days-on-market (85 days right now for single family homes; 124 for multis) will profit from the town’s higher market absorption rate. Interesting.

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Let Us All Praise the Train Towns Near NYC!

Sunday's New York Times predicts "a harder economic hit for suburbs farther from Manhattan." Appraisal guru Jeff Otteau believes that suburban homes within an hour’s commute from New York City will experience only half the decline in prices that will affect "outer suburbs" this and next year. Essex County, NJ's location, as we've often bragged before, is just the best, with most commutes to the city under an hour.

Otteau's most salient comment, though, was aimed at sellers  'waiting' for the market to rebound and believe it will relatively quickly. "For those sellers who’ve decided to wait until spring to get what they think their house is worth, the spring they’re waiting for is a very long time off," he told the Times.

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Market Readiness Is All

So, how do you get a house ready to sell? Well, you don’t wait 'til the last moment. I often visit prospective seller’s homes weeks or months before their target market date. You'd be amazing how many small changes to living and basement spaces can really make a difference. So, devise a plan, consult professionals, and meet your target without making yourself crazy.



What Roberta Thinks...Excerpt from her weekly e-newsletter...A Wise-Buyer's Market...January 24, 2008

Thirty and 15-year fixed mortgage rates tumbled this week to their lowest rate since Spring 2004. What does this mean? For those looking for a place to live (as opposed to those who want to flip or invest), the rates are a gift when combined with the decline in housing prices in many places around the country. While there are some rate differences depending on region, check with your mortgage rep or email us for a reference if you’d like to go over your numbers.

The Foreclosure Mess -- Who's to Blame?

 
A majority of US adults in a new WSJ Online/Harris Interactive Personal Finance Poll said the government should not provide financial assistance to borrowers who can no longer afford to pay their mortgages to keep them out of foreclosure. Some 25 percent felt the government should provide financial help, while 42% disagreed (including 22% who strongly disagreed). Most among the 2,028, 18-and-over adults - more than half of whom are homeowners – felt that mortgage brokers should be better regulated.

Who’s responsible for the mortgage quagmire? Half (52%) of those polled said it was mortgage lenders and brokers; 21% fingered government regulators; 16% faulted home buyers, themselves; 11% blamed someone else. Direct lenders, nearly half (48%)  in the poll felt, are most responsible for making sure borrowers are able to pay their mortgages and should be required to modify loan terms for mortgage holders who couldn’t afford their current terms.

“Even though the sub-prime crisis directly affects only a small proportion of Americans, the damage to Americans’ trust of direct mortgage lenders is widespread and may long outlast this crisis. Direct lenders should reach out to their customers and potential customers now to begin to restore their trust,” commented Harris Interactive’s financial services Sr. VP, Peggy Lebenson.

Young & Fearless

 To paraphase an old song, t
hank heaven for first-time buyers...who are continuing to show interest in a complicated housing market. Thirty-nine percent of all 2007 home purchasers were first-timers; 68 percent of them were under 35. Almost 90 percent were under 45. Tamima Friedman, my colleague on The Baldwin Dream Team and a first-time buyer specialist, offered these thoughts about the richness of the first-timer market from the perspective of going out in a car with them and showing them what’s what: A.They’re enthusiastic, positive and grateful to get a house and for your help in educating them. B. They have nothing to sell at a time when something to sell is a liability in the marketplace. C. They're likely to move on and up, eventually, which is great for Realtors! Thanks, Tamima.

When Will the Spring Market Spring?

We're seeing the first new listings of the season.While it's not quite spring yet, the trickle of new listings is a bit of a test. In Montclair last weekend, the most desirable new listings actually had multiple offers. Clients of mine just won a home in West Orange in their second bidding situation in two weeks. As I've said so often before, well-priced, well-presented homes win the day; that are aren't, sit. If you're wondering how to make your home a more attractive competitor, call us for a no-cost consultation.

 A Word About Short Sales

We'll be seeing more and more of these properties, which are considered pre-foreclosures. At this stage, if a seller is seriously in arrears with mortgage payments, the lender must approve a sale, often "short" of what is owed. The process can be lengthy -- 30, 60, 90 or more days for a decision to be made, often on as "as is" basis. Still, if you're a buyer-in-waiting, you probably won't want to spend any money or time on inspections before you're offer is formally accepted. In one recent case, where the buyer promised to close in 30 days, the bank responded on the 29th day, demanding a closing the next and monetary penalties for every day he didn't come to the table. It was all too much for that buyer, who fled the scene. Sometimes, you can get a great deal on a short-sale property, if you have the patience and determination to wait for it. 

We're happy offer area tours, info on towns, commutes and schools. Whatever you need to give you an understanding of the New Jersey market.

Have a Happy Weekend, from The Baldwin Dream Team at RE/MAX Village Square -- Roberta, Tamima, Nancy, Nick, Sidney & Sam -- the market leaders in Montclair and all of Essex County real estate. Thanks to all of you for your support and attention



What Roberta Thinks...Excerpt from her weekly e-newsletter...Sniff, Sniff, Stand Back and Wait...January 18, 2008

Best Time to Sell?

Through the last decade’s "high" market, we could safely say there was NO time NOT to sell. Some Decembers, even, we did record-breaking business. It's not so perfect a time, right now, although interest rates are down and in our area, inventory has actually diminished over the last couple of months and some terrific houses are selling -- dare I say?-- above asking. Houses that aren't selling are ever more negotiable, however. Buyers sniff, stand back, sniff again and again, and come in with low offers, just to prove they can. Pristine presentation and correct price-positioning are so very important.

If you need to sell soon, a smart target time to introduce your home would be March –April – May. That gives you time to obtain professional advice, clear the clutter and make necessary repairs and improvements, Early spring is also good time to trim mature landscaping so buyers can actually see your house in photos on the local MLS and on internet real estate portals everywhere. Great photos will take your 'round the world! Fresh paint, clean grout, working cabinetry, clean basements, spotless rugs if you’re not going to remove them and refinish your floors, are among the necessary presentation tasks. Need references for what you can’t do yourself? – just email us. We only refer tradesmen we’ve personally used ourselves!

Guaranteed to Expire

Arizona RE/MAX agent Paul Pastore offered up his "top ten ways any seller can practically guarantee their home will expire." Here’s an abbreviated version of Paul’s commentary in Brokeragentnews.com sprinkled with some of my own snarky comments. The list says it loud and clear: There’s no place for quirkiness in today’s marketplace and you may well see your listing expire if you’re:

1. Not serious about selling. Telling people who walk through the door that your don’t have to sell is a bummer. Discretionary sellers should wait for a less competitive market.

2. Not pricing properly. No amount of expensive ads, glossy flyers, virtual tours, agent luncheons and weekend public open houses will compensate for a wacky asking price. You're not fooling anyone.

3. Not listening to your agent and micromanaging the deal. Doctors don’t self-diagnose. If you’ve chosen a talented real estate professional, listen!. Share your concerns and timelines but leave the details to the listing professional.

4. Clinging to old furniture, rugs, and extraneous possessions. Someday orange shag carpeting, mirrored walls and Elvis paintings on black velvet will come back, just not right now.

5. Giving animals the run of the house, especially when it’s being shown. Nobody likes slobber on their slacks or seeing hairballs in the stairwell.

6. Yapping with buyers. Don’t grill them or become their best friend the moment they step into the house. They're not here to visit.

7. Selling personal items. There’s a time and place for selling your stuff and it’s not when you’re looking for a buyer. No for-sale signs on the furniture!

8. Clearing out odors! Pet odors, spice residue, diapers and kitchen waste…not nice when you're have guests.

9. Avoiding feedback. What do buyers know anyway? If they don’t appreciate your rusted old fence, backyard rock collection or Sixties paneling in the den, what does that mean?. You may just have to wait forever and a day for that one brave soul who loves what nobody else can.

10. Refusing to negotiate. If 25 people traipse through your house and do not come back, something’s very wrong. If you do get an offer…if you really want to sell….then be a willing participant in the give and take that is real estate.

Taking the Plunge

Should we or shouldn’t we? That is the question buyers are asking these days because they fear prices will decline even more in coming months. It’s so much a function of where you’re looking. Let us explore with you what changes have already occurred in your particular market area and how you can make a deal now that will stand up, no matter what the market trends are later this year.

Understanding the Buying Process

In New Jersey real estate, by convention or law, we do things differently from many other states. We require more money down early in the deal, rather than at closing. We write a contract before making an offer, rather than after. In North/Central NJ, we generally use attorneys to move the process for ward after offer acceptance, while, in many other places, title companies provide that function. If you are a little confused about it all, we’ll be happy to send you a feature sheet on the buying process from the exclusive buyer’s kit our customers receive when they work with us.

Falling Behind

Realtors are beginning to hear from sellers who need to sell to stave off foreclosure proceedings, or so they think. We always ask: Have you contracted your mortgage company yet? I don’t know about others in my field, but my first instinct is to help sellers keep their home.

Inman.com columnist Ilyce R. Glink, writes trenchantly about this:

"Once you know that you won't have enough cash to go around, it's tempting to skip the biggest bill, which is typically your mortgage payment. But in some states, foreclosure is fast-tracked, which means you could find yourself receiving a foreclosure notice from your lender in as little as 60 days.

"So let's back up: Once you know there isn't enough money to go around, and you know you'll be missing a payment, you need to call your lender. If you've already missed a payment, and your lender has called you, you need to pick up the phone and return the call. Talking to your lender is the best way to stop foreclosure.

"Many borrowers have complained that when they call their mortgage company, no one picks up the phone. Or, they get transferred from department to department. The truth is, if you don't talk to the lender, and it doesn't get recorded in your file, it doesn't matter how often you tried to call. When it comes to foreclosure, ‘trying’ doesn't count.

"Indeed, every time you talk to an operator at a bank’s debt collection department, your conversation will be recorded in a computer file, providing a record of your interest in clearing up possibly debt."

This is great advice. Call us if you're worried, if you need to talk it through.

And Now, Our Featured Listings

As always, here are some of the best listings in the area right now. If you don't see your price range, home style or Essex County location, we can send you listings tailored to your needs. Take a look below at the sample Belleville condo at attractive Essex Park. This week, an low-low mortgage option is available for those with excellent credit, is being offered if you close by March 31. It can save you more than $10,000 in interest payments in the first two years. Email or call us (973-509-2222 x 104) for more info.

Best wishes from all of us on The Baldwin Dream Team @ RE/MAX Village Square -- Roberta, Tamima, Nancy, Sidney, Nick and Sam

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What Roberta Thinks...Excerpts from her weekly e-newsletter...Happy 2008, Let's Buy A House, Maybe...January 5, 2008

NEW-YEAR REFLECTIONS

Real estate agents in 2007: We practiced in firestorm of dire economic predictions, relentlessly glum media coverage, and local expressions of fear and concern from the buyer and seller communities. It was a hazardous occupation, right up there in the acid-producing company of techies, doctors, and teachers. As buyers reclaimed the right to negotiate down rather than bid up, they also made offers often wildly under the asking price, compiled lists of things they wanted fixed before their home inspections, and, after the deals were done, sometimes tried to renegotiate accepted offers downward. With more to choose from in many markets, buyers also focused a relentlessly critical eye on properties that, just a year or two back had commanded sell-in-one-weekend, top dollar attention:  lack of smooth commute, quiet location, kitchen and bath updates, garage and storage space, small yards and big bedrooms were among most-cited imperfections. And with imperfections came lower offers or no offers at all.

Sellers, meanwhile, put up moats around their homes, figuratively speaking, by listing at impenetrable prices. Some took their homes off the market or rented when it became clear there would be no sale without compromised expectations. Those who recently purchased and quickly spent more on expensive home improvements, were not likely to get their money back right now or make a profit, no matter how nice the house looked.

In one national survey, the divide between buyers and sellers was said to be no more brutal than where we live in NJ. Except for those unusual properties that defied expectations and flew off the market with multiple offers still, days-on-market, always swift in the past, grew to about 3 months in popular towns like Montclair, NJ; to much more in towns without train commutes.

The Good News?

The National Association of Realtors, correctly suggests that we always go back to our professional mantra: "All real estate is local."  Indeed, seen that  way, Essex County looks rosier. With our plentiful commuter options, high-ranked school districts, diverse cuisines, children's activities and array of entertainments for grown-ups  -- and, yes, our trees and yards, the Montclair-Glen Ridge-West Orange-South Orange-Maplewood- Millburn is a winning daisy-chain. Given Essex County NJ's natural proximity to the City, we are in a good position to stay strong in this confusing market.

Neighboring Essex County towns, too -- Bloomfield, Belleville, Nutley, Verona, Cedar Grove, The Caldwells, Essex Fells, etc. -- help create this attractive, well-rounded environment for the county, with options both affordable and luxurious, depending on where you are on the buying spectrum. And all of these towns are less than 20 miles from The City.

Last weekend, in my appearance on MSNBC, I mentioned what I really believe: Sellers need more help than ever these days working through the issues that stand between them and the market. Professional real estate agents who can lay out the problems, the statistics and the opportunities, help fine-tune a home's presentation, price correctly and negotiate intelligently, will make all the difference these days on how effective the selling process is, so make sure you, as homeowner, choose wisely and well.

About The Kids:

The other day I was in Macy's. Nearby, two Gen X women exchanging thoughts about houses from adjacent cubicles. One said she was sick of renting and was going to buy a house in the next two years because "all you have to do is fix it up and make a profit." Her friend popped out of her dressing room to say she didn't think it was that easy -- hadn't she heard about all those mortgage troubles? -- but both agreed it was on their 5-year wish list.

Indeed, while their parents may have waited much longer to buy, a new, survey from Anderson Analytics, a firm focusing on the 'next generation,' found owning a home to be the #1 aspiration of nearly half of all young college women (49 percent) and men (41 percent). A car ranked second. Experts say the proliferation of TV shows on the joys of home ownership has much to do with this change  -- up more than 20 percent from just 2 years ago -- as well as these Gen Xers profound belief in the so-called American Dream -- white picket fence included, one college professor who polled his students told me recently. Those with Baby Boomer parents who have seen the appreciation of the homes they grew up in feel especially entitled to home ownership, experts say, while children of immigrants see home ownership as the ultimate achievement inherent in acquiring a good education and a job.

While on the short term, many Americans may be soured about home ownership, the survey shows there will be a societal rebound when these college kids make their way in the world and to the streets where they want to live.

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A Word About For Sale By Owner Transactions:

Given the market slow-down, sellers thinking about eliminating agents should know that for-sale-by-owner success diminishes accordingly in a low market -- and they already have this year. FSBOs, according to the NAR, are down to 12 percent from 14 percent of homes sold in the US recently, and half of all FSBLS already sell to neighbors and friends.

Why is it so hard to do sell a house yourself? One reason is that competitive pricing offered by real estate agents is a marketing tool to get the house sold as fast as possible. Homeowners selling privately often position their homes at the top (or above the top) of what the market will bear as they wait for that one person who loves it enough to pay more. With more inventory on the market in most areas, buyers don't need to pay more, so while they may cruise the FSBO market, they will probably find a better deal on a home listed with an agency.

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And A Word to the Wise: If your home is on the market right now and has been so for some time without a buyer or price reductions, it's time to think about repositioning. As soon as new inventory arrives this spring, your home, in comparison, may look dreary. If you haven't made the improvements that really wow people, then the price must go down. It's a simple as that.

What Roberta Thinks...Excerpt from her weekly e-newsletter...Someone's Buying Houses in NJ...December 3, 2007

Turnaround Time, Anybody?

It's no secret that housing inventory on the GSMLS has been creeping up over the last several months to nearly double what it was in 2005. So, it's good to see (according to my unscientific observations), that over the last several weeks inventory's diminishing again locally...one house at a time. According to the Garden State MLS, there are more than 2000 fewer homes for sale than there were in the early fall. Could it be that after a cautious autumn, buyers are creeping back? "It's just weird," said one of my sellers this week, after her home attracted five showings last week, up from one or two in the weeks before.

Weird but refreshing and, given the opportunity that today's buyers have, one wonders why more of them aren't pouncing on some really good deals.

Michigan RE/MAX agent Tom Seelbinder, in a cogent letter to the editor at Inman.com, describes the year’s market changes as well as I could. So, here’s what he had to say this week:

“The demand for housing and the ability to create a sense of urgency in buyers is what drove the market. Sellers and agents were happy...buyers were slighted and less than thrilled...Now, with a glut of product, decreasing demand and the correction in financial markets, the 'worm has turned.' The buyer now calls the shots, as does the agent who can skillfully show a seller all the critical data. The truth is houses are still selling (even where I sell in Michigan, despite the economy and dismal political leadership), just not as many. They are also selling for market value -- what buyers are willing to pay. Now this may be a lot different from 'market value' of what buyers were willing to pay in previous markets. 'Market value' is fluid and it always has been," explains Tom.

This agent, and good ones wherever they hang their hats, are suggesting that (and, yes, sometimes pleading with) sellers to understand the changes in the market and adjust prices accordingly. The "I don’t have to sell/I’m in no rush" attitude, which usually goes along with being $10,000, $20,000 or $50,000 over what price will actually sell a house, is simply counterproductive. The longer a home stays on the market, the more vulnerable it will be in the eyes of today’s buyers – not the more valuable. Self-knowledge, says agent Tom, "along with the actual market data – active listings, pending sales, accurate days on market, percentage of listings that sell versus ones that don’t – will help sellers make educated decisions on how to price their houses." Well put, Tom.

After the holidays, we’ll surely see a new crop of listings. Sellers who understand the market will be the winners here. And buyers, creeping back, we hope, will be in wonderful position to find homes and condos at affordable prices -- something we haven’t seen in New Jersey in many a moon.

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Why First-Time Buyers are Scarce

“In many areas the low end of the market has been disproportionately hurt by the

recent subprime mortgage fallout,” says real estate columnist Diane Hymer in a recent Inman.com column.  Why is this so? Because so many first-timers have that now-toxic combination of poor-to-middling credit and few savings. If there’s one loan area banks are loathe to help these days, it’s this. There's a new, very strong push in discussion right now to have banks freeze or refinance somje of these adjustables before they explode, which will be a godsend to sellers in trouble.

But many lenders are also punishing would-be first-time buyers who haven’t gotten themselves into a mess, and that will have to work itself out in time, as well. Hence, the adorable $400,000 home that has been sitting for 3 months without finding a friend to purchase it. If you're one of those buyers, the only sure ways right now that you'll be able to buy are to work to erase credit issues -- and many mortgage reps are happy to advise -- and/or find significant gift money from relatives so you can put significant money down, thereby lowering the bank's risk in your purchase.

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Planning for A Sale

Okay, it’s already December. If you are planning to sell in the first quarter of next year, for any reason, it’s time to start planning for that eventuality. Otherwise, you’ll be snowed under by last-minute attempts to get the house in order. Just go to the MLS and see photos of houses where no planning was done. Clutter reigns! And clutter is your enemy on the selling block. Please call us for a complimentary session to discuss how "staging" of your property, inside and out, can make a particular difference in this "iffy" environment. We offer staging as a value-added feature of listing with The Baldwin Dream Team @ RE/MAX Village Square, so it will cost you nothing!

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The Week's Best Bets

As always, this e-newsletter concludes with our featured homes and condos of the week, some new to market, others lingering, but all very nice. We can show you anything you see on the internet, so call us for an appointment. Snow, sleet, ice? Nothing keeps us from finding you the right living space! And the weather's cold outside!

What Roberta Thinks...Excerpt from her weekly e-newsletter...Up, Up and Away...November 16, 2007

We're a move-obsessed culture. More than 40 million Americans move every year, in fact, and more than half of them have already moved in the last 5 years; almost 30 percent have moved twice during that time. When you're living in a visually rich environment of beautiful homes on tree-lined streets within the towns in Essex County, NJ, the itch to move up, once you're in first house, can be fierce. Families grow, stuff accumulates, call your Realtor!

Even as housing prices flatten or decline, the urge persists. In today's market, smart homeowners know that, even if their house sells for less than they would have liked, on the buying end they probably will make up the difference. It's an important concept to understand, one that can free you from holding onto your house to prove you can net the most on the block. If your motivation is strong to make a move, spend time seeing how you can acquire another home reasonably before turning down an offer that's marginally lower than what you want --- or "need." We're hearing many sellers say that they need to make this or that amount before selling; the need should be in direct proportion to what they expect to buy. Every offer that comes in today should be considered in that light.

Where Are The Bargains?

I heard the oddest thing today. A client who has been looking on and off for a home for the last few years, commented that he wouldn't buy until he had proof the next upturn in the market. Come again? Given the downturn we have and the steadily adjusted prices in many towns, real bargains are here, now. The next upturn -- some say it will be in 18 months; others predict a longer wait, but who really knows? -- will mean rising prices. Once they appear, the bargains will be no more. Why would you wait for that moment, rather than seize this one?

Dealing with Fear

Other would-be buyers who are actively looking but not making decisions, are simply fearful of the changes we're seeing. Recently, an agent whose clients had been dancing around a property for months and most recently made a pretty-good-but-not-good-enough offer after a liberal price reduction, told me she'll advise her client to wait another two or three weeks before before resubmitting the offer. I wished her well. Ten minutes later, another agent called to let me know she was writing an offer for her clients, who had just seen it at the new price for the first time. That new price spoke volumes to the new buyer; to the old one, hanging on for the ultimate discount, it still didn't represent a bargain.

Right Pricing = Sales

So, my point is? Yes, there will be some homes that won't ever seem cheap enough. Others languishing on the market are simple overpriced -- for any market. And then, there are those that feel right. The real difference in the market now vs. before is that those 'right' houses aren't seeing wild bidding wars. Buyers may encounter some competition, but not at the previous, frenzied levels.

Mortgage loans are loosening up again, so that if you have excellent credit, 5 percent down is still acceptable to many lenders. As we quickly move into the holiday season, would-be buyers are, of course, preoccupied with other activities. Yet I've been hearing from quite a few people the last few weeks who want to get their feet wet now, so that in the New Year they'll be educated and ready to start in earnest. Incidentally, if you're planning to sell in 2008, don't wait 'til the last minute to de-clutter, paint, fix-up. A well-presented house is your best defense against market weakness.

What Roberta Thinks...Excerpt from her weekly e-newsletter...Condo Blast -- Essex County and Beyond!...November 8, 2007

I can't help but be a little envious of the people who will eventually purchase at Aurora Over the Hudson, the new, all-glass condominium, a YOO by Starck design on the Jersey side overlooking Manhattan. With over-the-top amenities including Zen relaxation room, spa amenities, grand salon, private dining and wine facility, screening room and game rooms, sports and fitness center, plus outdoor pool, gardens and a landscaped plaza that puts you face-to-face with the famous skyline just across the way, it looks just wonderful.

It's not precisely on our Essex County, NJ turf, but certainly worth looking into if you're after state-of-the-art surroundings and elegance all the way. (YOO, by the way, is Philippe Starck's new design-focused property development company and this Cliffside Park, Bergen County project is its first in NJ.)

Closer to home, we've got a lot going on. So let me review some of the highlights, some Essex County, NJ's new townhouse and condo options, many of them near transportation to the City and Newark corporate offices.

West Orange: Glam Living at Bel Air

Bel Air, a Matzel and Mumford/Hovnanian townhome development tucked away on a scenic, winding entry road off Mt. Pleasant Ave. near the Livingston border, will have 250 large, well-scaled, high ceiling-ed, 3,000 sq. ft.-and-up units when completed, with prices starting around $700,000. Sales are underway at Bel Air, with periodic opportunities for price adjustment on some units.

"Elevating your idea of luxury," Vizcaya's 130 luxury residences, penthouses and villas, 3000 sq. ft. and up, located on Northfield Ave., across from the Metro JCC in West Orange, will have valet service, concierge, fitness club and spa, indoor and outdoor heated pools, including one for children, tennis court, 24-hour concierge and valet service, with prices from $800,000 to $1.7 to  "Live Like A Celebrity!," or so the official Vizcaya website promises! Built by Millenium Homes,  these units are in early stages of construction.

Montclair: Pretty Siena Units Now

In Montclair, quite a few of Pinnacle Downtown's units at The Siena remain, priced in the fives and sixes, in a great, town-center location. Starbucks and Cosi have taken ground-level space in the building and a New York Heath Club is on the way. With Urban Outfitters across the street and charming <?xml:namespace prefix = st1 /><st1:Street w:st="on"><st1:address w:st="on">Church St.</st1:address></st1:Street>, with its array of cafe/restaurants (Raymond's, Cianci, Church Street Kitchen, Taro) and elegant shops, is just steps away.

Located at the south end of town, at the edge of the prestigious Estate Section, Montclair Heights, another attractive, luxury condo development with imposing brick facades, convenient to the DeCamp NYC bus line and Nishuane Park tennis courts and pool, is half-built. Units start in the mid-$600s, much less than originally advertised.

Glen Ridge: The Reserve Almost Sold Out

Down Bloomfield Ave., in its final phase, The Reserve has four remaining units priced from $599,900 to the high eights. Fabulously located just across the street from the Glen Ridge NYC direct train station (35 min. to Penn Station!), this interesting condo building with a Manhattan-ish lobby and cool, windowed, loft-inspired interiors, sold relatively quickly this past spring and summer.

Montclair: It's All About Downtown

Still to come in Montclair -- an attractive new townhouse development, The Commons at Bay Street Station, where you can literally roll out of bed, round the bend with your morning coffee and hop a 35-minute train to Penn Station, Manhattan. With upscale kitchens, individual garages, and easy access to Montclair Center and Walnut Street shops and restaurants, this latest entry in the whirl of Montclair townhouse and condo construction should sell swiftly when completed in 2008. Call us directly for more information on this special development expected to break ground shortly. Presales are expected any day.

Big Secret in Belleville: Gigantic Savings

City Homes at Essex Park, the pretty, tasteful, affordable townhome community just 4 miles from Montclair in neighboring Belleville, is in its final construction phases. This Saturday, there will be some gigantic bargains on some of the units normally priced at $379,000 and up. Built by Centex, a well-regarded Texas company, these units really are Essex County's current best buy. Centex periodically offers deep weekend discounting, so call me for the next sale days. Of course, you an go yourself, but it's wise to have an agent in tow to get you the very best deal!

Bloomfield: A New Turn to Trendy

Loft Life has arrived in Bloomfield by way of 13 available units in the Walnut Street Lofts development -- custom kitchens, windows, baths and other upscale amenties, located just a stroll from the town's charming village green, shopping, and nearby trains and buses to the city; jitney service, too. Ranging in size from 900 to 1700 sq. ft., these are really lovely conversions in an old brick and stucco warehouse with 11' ceilings -- pets permitted under 30 lbs! Prices are $299,900 for a 1-bedroom/1 bath, up to $499,900 for a 2-bedroom/2 bath, most units with courtyards or patios.

What Roberta Thinks...Excerpt from her weekly e-newsletter...Bidding War, Anyone?...October 28, 2007

The other night, one of my listings had 2 offers after 57 days on the market. A wonderfully vintage-y Craftsman cottage with ivy spiraling up the brick and stucco façade and beautiful original moldings, hardwood floors, stone fireplace and a newer kitchen within, this terrific home had more than its share of showings, with multiple return visits. Lots of lookers, yet nobody stepping forward at the original $489,000 price.

I encouraged my sellers, young and smart and eager to move, to adjust the price enough to make a difference in value perception among those who had seen it before and, of course, to encourage new opportunities. They had paid $425,000 for the house 3 years ago and were hoping for some profit after expenses when they sold.

Sure enough, the very first people to see the house came back and made an offer. So did another young couple, for whom it only took a half hour to decide they, too, loved it.

So, in the middle of the current sluggish market, we had a bidding situation, with a very nice outcome for the sellers.

Especially because, in West Orange right now, there are 65 active listings between $449,000 and $500,000, only a handful with accepted offers.

Sellers Stand Firm

What you can take from this exercise is that most sellers, right now, aren’t inclined to adjust prices enough to make a difference and so their houses are sitting. I remember what those houses were selling for a decade ago -- much, much less! -- and those who have been in the same house that long will do very well upon resale, even with asking price adjustments. Those who bought more recently and have to sell right now, won't see those returns...but maybe on the next house, if they stay long enough.

The Cycles of Real Estate

Real estate is and has always been cyclical. Nobody can predict when a high market will end, but now we see it has. Many astute buyers from that period will make money; others won't. But life goes on and people still need to adjust their living circumstances when marriage and babies require more space; when children off to college and divorce or death require other changes. Housing is also shelter of the most basic kind; without it, we're orphans.

Buyers Are Nervous

What we're seeing now, along with sellers who won't reduce their prices, are buyers just too fearful to buy. Very pretty homes in Essex County, NJ's 'starter' range are just sitting as buyers pour over pluses and minuses and, in some cases, develop paralysis over the notion that they'll make a mistake, buy the wrong one, spend too much money, get caught.

No Thanks to Banks

The trembling mortgage industry has a lot to do with making people crazy right now. Nobody can escape the relentless media coverage of foreclosures and the tightening of mortgage guidelines. Smaller houses call out for young buyers, but without real savings in the bank, it's harder to finance these purchases. 
 

If buying Nirvana seems absent right now, all the more reason to find yourself a real estate advisor who can tell you everything you need to know about buying (or selling) in this confusing market. Please call us for a consultation. We'll hear out your fears.We'll see you through.

We also offer area tours to introduce you to our towns and we can fill you in on school and commute information.

What Roberta Thinks...Excerpt from her weekly e-newsletter...Essex County's Train Towns Rule!...October 16, 2007

The latest quarterly Otteau Report on New Jersey's real estate scene is relatively good news for several Essex County Towns -- the 'train towns,' to be exact. All with New York Direct service, Glen Ridge, Maplewood, South Orange, and Millburn/Short Hills are bucking the lazy-market trend.

In comparison to towns without trains, the stats look stellar, with an average of 90 days on market (for Montclair, Millburn, Maplewood); 120 days (for Glen Ridge) and 150 days (for South Orange). Essex County non-train towns also bucking the slump are Verona and Livingston (4 months), Bloomfield and Nutley (5 months). NOTE: Bloomfield is a train town, as well, although the stations are slightly less accessible from the higher-priced northern part of town encompassing the top three primary school neighborhoods (Oakview, Brookdale, Demarest) -- although there is some local jitney service to its two downtown stations.

My point: We're so lucky: In the rest of the nation, according to the National Assn. of Realtors Pending Home Sales Index, days-on-market approaches 10 months. According to Mr. Otteau, in some unlucky NJ outposts with a surfeit of mansions and a decline in corporate opportunity, days-on-market approaches infinity.

Impatient Sellers

For many sellers, the idea of having a house on the market for anything more than a week or two is tantamount to failure. So, we’re seeing quite a few test-sales these days – 2,3,4 weeks on the market without offers or good-enough offers, and then…going to rental status rather than compromise price.

Sellers all have bottom lines, based on what they've spent to update and pamper their homes -- and, sometimes these days, just because. Of course, it's unfair that last year or the year before neighbors and friends fared better. But, according to theoretician Otteau, test-the-market pricing (high) just doesn’t work and further deflates a property's value. Right pricing, on the other hand, gets the job done.

Buyers Looking for A Deal

From the buyer's perspective, the lower the better, of course, but serious buyers do understand when the price is right. It's the moment when the house just looks great, shortcomings are minimized and it's all about love.

Good Realtors can help both sellers and buyers understand it better and be better prepared for the complexities of the current market, just as they can hand-hold depressed sellers. Despite an enormous amount of gloomy media coverage, houses continue to be bought and sold, to be used for shelter and protection and, in some cases, to return handsomely on investment. And, of course, if you are selling AND buying, you may get less for your home than expected -- but you'll make it up on your buy side!

Thinking of selling? More than ever, staged houses stand out. Don't wait til the last moment to consider how the right paint colors, flooring, and furniture rearrangement can distinguish your house in a crowded marketplace. Call us for our advice. We love giving it!

What Roberta Thinks...Excerpt from her weekly e-newsletter...Market Mania...Sept. 4, 2007

Up, But Down

US home prices rose 3.2% in second quarter compared with a year earlier, the slowest price gains in 10 years, according to a quarterly index released last week by the Office of Federal Housing Enterprise Oversight. Five states showed lower prices over the past year: Nevada, Michigan, California, Massachusetts and Rhode Island. Utah had the best gains at 15.3%.

And, by now we all know that our houses and condos are not going to add much to our economic bottom lines on the short term. For those who have been confidently borrowing against the rising value of their property, the gravy train has ended with a thud. Housing prices may still rise a tad, although not enough to fund vacations, home improvements, and other luxuries we’ve become used to. Those who purchased in the Garden State at the tail end of a decade of energetic appreciation are the most vulnerable. Putting a house on the market now after buying it in a bidding war just a year or two ago and making major renovations, may result in a flat or depressed outcome once real estate commissions, state transfer tax and inspection issues are computed.

Nonetheless, people’s lives change suddenly and selling the house you recently purchased or borrowed against or can’t afford now that a higher interest rate has kicked in, may be necessary. When that’s the case, more so than ever, sellers need expert guidance through the process. Being penny-wise and pound foolish at a time like this can be unwise. If you spent $35,000 on your kitchen last year and your basement is still scary, the time to lift it up is before you list. If your front steps are crumbling, fix them in preparation for the sale. First impressions are so important when you’ve got a “For Sale” sign in the yard because buyers can be brutal when comparing available inventory.

For Some, Help is on the Way

The Federal Housing Administration’s new FHASecure program will insure loans to delinquent borrowers threatened with foreclosure. The plan, announced by the Bush administration last week, will help a projected 700,000 homeowners. According to the press release, "The FHA-Secure program will help people who have good credit but who have not made all of their payments on time because of rising mortgage payments. For the first time, FHA will be able to offer many of these homeowners an option to refinance their existing mortgage so they can make their payments and keep their homes. FHA will also charge mortgage insurance premiums based on the individual risk of each loan, using traditional underwriting standards, so it can expand access and help even more families."

Banks holding the bad mortgages, however, aren’t eligible for bailouts. And it’s not clear whether homeowners with not-so-good credit (which a couple of missed mortgage payments will do to you!) will have the same opportunity to get back on track with their mortgages; or, those investors and flippers caught holding properties they can't sell quickly.

For more information about FHASecure and other FHA products, please call 1-800-CALL-FHA or visit www.fha.gov or www.hud.gov. For a list of your local homeownership center or a HUD-approved housing counseling center, go to www.hud.gov/offices/hsg/sfh/hcc/hcs.cfm

Those Boomers Again!

A recent study of Baby Boomers, Americans born between 1946 and 1964, shows that they’re not going to give up living well just because they’re getting older. One-third, in this National Assoc. of Realtors study, say they will work full-time into their 70s; another one-third plan to work part-time. A result of working longer: Boomer living spaces will be larger than those of seniors of the past and Boomers will want…demand… all the amenities and upgrades as long as they can afford them. Those of you who have seen the new 55-and-over developments such as Hovnanian’s Four Seasons on the Clifton-Montclair border, know what I mean! Lavish, lavish, lavish.

The Baldwin Dream Team, RE/MAX’s #1 Essex County Team in 2006 for closed sales, welcomes Sidney Simon and Nick Baldwin to the team this week. Sidney, a former bank executive, worked with Keller Williams in Atlanta before moving to Essex County with her family. Nick, a certified personal trainer and former actor raised in Montclair, will help with rentals and condo sales. If you’re just starting your search, we’re happy to provide an area tour. School and commute info? We know what we’re talking about. The Team wishes you a great autumn kickoff to all your activities and pursuits.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...Headline Mania...March 17, 2008


Recent headlines: "Market Mayhem" : Waking Up to a Recession"  "Forclosures Jump to Record High"...

Enough to scare anybody? Or are they? In fact, buyers are swarming in some areas, determined to buy what they need to buy, despite fear in the air. This weekend, I jotted down just who's buying right now: young professionals, people having babies, growing families, upsizers, downsizers. Not much different from before, except these are the brave ones, willing to see through their deals despite doom and gloom around them, in headlines and party conversation.

The "just looking" crowd was also out over the weekend looking at open houses. We welcomed a handful into one of our open houses, most not yet at the working-with-an-agent stage, and that's fine, too. Take your time. Find the right fit!

On the sell side, we're increasingly having to tell people who bought over the last 1-4 years that profit margins for them may be slim to none after expenses, especially if they bought at a premium and immediately did major updates. For those who have owned 10, 20, 30 years, appreciation remains terrific, while off from the highs of 2005 and early 2006. But, remember, if you are selling and buying something else, especially something that's more expensive, your reduced profits on the sell side will be offset on your purchase.

We're also looking closely at seller taxes. If you're thinking of a move in the next year and you know you're taxes are high for your particular house and location, you have til April 1 to appeal those taxes. Just call your municipal office for more info on tax appeals. Successfully reducing your taxes could impact favorably on an eventual sale.

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The Wise Selling Book

It's available now, the new NATIONAL ASSOCIATION OF REALTORS® Guide to Home Selling, by Blanche Evans, which outlines the process of selling a home. Evans, a well-known real estate columnist, presents a variety of issues for home owners to consider and provides consumers with as complete a picture of the process so they can make the best decisions with the help of their real estate professionals.

In this weightly tome, you'll find A to Z info, including

 -- Hiring a great agent -  Making preparations to a home before listing it for sale - Home staging to maximize profits - Understanding the housing market  - Analyzing offers -  Dealing with legal issues and paperwork - Handling the closing and other final issues - etc.

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Interpreting the Latest Fed Fund Rates Reduction

The Fed is expected to cut the Fed Funds Rate by another .75%. However, as we've seen following every Fed rate cut in the recent cycle, chances are very good that Bond pricing will worsen following the cut...which results in higher rather than lower home loan rates. NJ Mortgage guy David Rubenstein explains it this way: "This happens because Fed rate cuts help to stimulate the economy, by making it less expensive to finance personal and business purchases...and this in turn fuels inflation, the arch-enemy of fixed return assets like Bonds, which home loan rates are based on." You'll notice ads in newspapers and online that suggest that a Fed Fund rate cut will lower interest rates...don't believe it. Ask your banker or email us for some referrals to the best mortgage reps we know.

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Leader of the Pack

Just behind the #1 REALTOR.com website, RE/MAX Real Estate's RE/MAX.com Web site hopped into second place among the most popular real estate industry Web sites anywhere in February 2008 , up from its fourth-place ranking in January, Web metrics company Hitwise reported Friday. HomeGain tumbled from second place in January to fifth place in February.

RE/MAX is # 1 in New Jersey

The stats are out. Did you know that RE/MAX is No. 1 in NJ statewide sales for 2007, as it was in 2006? Growing market share is an indication of success with clients, both on the buy and sell side. It's a reflection of how the thousands of RE/MAX agents conduct themselves in transactions and get things done. In both total units (about 34,000) and volume (near $12 billion) we have surpassed all others in the Top Ten: Weichert, Coldwell Banker, Centry 21, Prudential, ERA, KEller WIlliams, Exit and the now defunct Foxtons in 10th place.

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Book of Winners

And check out the great new RE/MAX success stories book, "RE/MAX Winners in Business and Life," which highlights "some of the best accounts of what it takes to be successful in almost any endeavor". Just published, it features a profile of guess who -- NJDreamHouses.com's Roberta Baldwin -- and recounts in my own words how the Baldwin Dream Team at RE/MAX Village Square was launched.

Keep us in mind when you're doing a transaction!

Below, please find so many great local listings in various price ranges. We're happy to help with your search or help you sell your home for top dollar, even in an uncertain market.

Best wishes, as always from The Baldwin Dream Team @ RE/MAX Village Square -- Roberta, Tamima, Nancy, Sidney, Nick and Sam.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...From The Bad News File...August 16, 2007


Several weeks ago, a very ordinary deal turned extraordinary. The buyers were purchasing an inexpensive unit in a huge condo development, priced way under what they could spend, given their joint income. Still, their lender, a prominent bank, rudely turned them down. Apparently, the bank was revisiting loan guidelines, one of which was that it would not extend a mortgage to anyone buying in a condominium community where there was an active lawsuit. The buyers were devastated. I tried to explain to them that, as the sub-prime mortgage fiasco unraveled, lenders were invoking new guidelines to protect themselves. They found lenders who would help them, but hurt to the core, they decided to not to pursue the deal, even with incentives from the sellers.

A Wall Street Journal headline last week -- How the Mortgage Bar Keeps Moving Higher -- explained that buyers with perfectly good credit ratings and well-paying jobs are being increasingly scrutinized by lenders.

Doing Your Homework

On their first weekend out, when we ask buyers if they’ve talked to a mortgage rep yet, they often say, "Oh, I won’t have any problem." That was then, this is now. We are urging more upfront homework now as standards even for borrowers with strong credit histories are being tightened by the day. WSJ: "Whereas lenders used to change guidelines a few times a year and would give mortgage brokers advance warnings, they are issuing revisions almost daily now and dropping products overnight." The Journal offers these tips to buyers who, despite high incomes, may suddenly find themselves more vulnerable:
 
n  Put down at least 5 percent of the purchase price as a down payment. 

n  Try to avoid a so-called jumbo mortgage, which will have higher interest rates. (At least a full point higher.) 
 

n
 
Expect to be asked to verify your income. (No doc loans are on their way out!)

n
  Be able to show proof of funds equaling 6 months -- or more -- of monthly mortgage payments.

 Loans under $416,000, federally backed, are easier for lenders to endorse. The "shaky area," as one local lender told me today, is the jumbo. Buyers of more expensive homes, especially those over $600,000, will have to be, in her words, "squeaky-clean credit-wise and show proof of real income rather than just stated amounts." Another lender, wondered how some of the really big second homes that people have been used to buying with almost nothing down, would fare in this new environment.

Home-equity loans are also being scrutinized, along with second-mortgage applications. And those who want to buy big with nothing down -- forget it.

From the Agent Perspective...

For real estate agents, these changes are also extremely difficult. When they first contact us, many buyers don’t really want to discuss finances. They just want to look at houses. But without lender proof that you can buy, the search may be fruitless and the impact of a failed deal on sellers also quite devastating. So, as guidelines change, we urge you to make sure your chosen lender is up to the task of informing you of the changes and being totally honest about your chances of buying right now.

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One thing all of these homes have is sellers who took the time to present their homes in the best light. If you need help with that, with color and design, we’re happy to help. Enjoy your end of summer 2007 barbecuing, shopping for school or reading on the beach.


What Roberta Thinks...Excerpt from her weekly
e-newsletter...Love Your Agent?...August 6, 2007


The August 2007 issue of Realtor Magazine reports on a recent National Association of Realtors survey where 83 percent of consumers say they liked their agents and thought they were honest. That's good to hear because experts estimate that unhappy consumers tell 15 to 20 people, on average, about their bad experiences.



One of the most important characteristics of 'good' agents is responsiveness, followed close behind by knowledge base of both market (houses) and community (towns, schools, commutes, parks, playgrounds, restaurants, etc.)


What We're About

Today, a client asked me to counsel him honestly about his transaction, which was in jeopardy through no fault of his own. 'As our real estate agent, I would like to know your thoughts, not as an agent that really wants to close a deal but as an agent who really wants to best for their client.'



I responded that I always work for the best client outcome, regardless of whether a commission follows. Traveling the real estate highway, there will be roadblocks, transactions that don't work despite earnest attempts to keep them together. Others can be mended and brought to the closing table. It's best not to count on the commissions from those deals -- or any others, for that matter -- until they are happily concluded.


This is a profession where the personal touch and the ability to understand each and every client's particular emotional makeup are the best indicators of a successful outcome. That, along with superior business skills and that other thing consumers want most -- responsiveness -- can make the difference between closing the deal and wishing it had closed. Of course, we Realtors are business people, too. We expect to be paid for services rendered. We hope our clients understand that, too.

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State of the Slump

The real estate market is considerably less buoyant than a year ago. Where agents often sold homes in a week or two last summer, today it may take months to orchestrate a deal with sellers who do not want to compromise on price and buyers who are much more demanding, So, yes, real estate agents now have to dig deeper into their marketing plans, talk longer to sellers, and gently cajole buyers into deals that they would have flung themselves at previously.



In a Wall Street Journal piece a few days ago entitled "The State of the Slump," economists are quoted as saying there will be a modest housing turn-around in mid-2008. But for those who need to sell or want to sell now, it's tough out there. "The message for home sellers is that they need to be flexible on price and may have to spruce up their house to stand out against plenty of competition, given the glut, buyers in most markets can take their time and bargain hard on price," the Journal article concludes.

I would add that, if you are planning to bring a home on the market in the fall, the time to fix it up is now. If you have a house on the market now that isn't selling but has receiving all-to-familiar criticisms, DO the painting, REPLACE the kitchen counter and bathroom vanity, PAINT where necessary, FRESHEN UP old bedding. Listen to those criticisms instead of waiting against hope for that proverbial "one buyer" who will love what you've got. Be proactive. Otherwise, your wait may well be characterized by longer days on market and price reductions you shouldn't have had to make.

The Baldwin Dream Team specializes in helping homeowners get a handle on all this work. Let us help!

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Hooray! We've Got the Train! And Bus!

According to Jeffrey Otteau of the Otteau Valuation Group, "proximity to Manhattan is once again becoming the primary force in the market." We're lucky that many Essex County towns have wonderful train and bus commutes to the city, most of them under an hour. But even here, inventory is up and price resistance is not uncommon. It's a market to be reckoned with. Our agent skills and resources will be tested, no question, in the months ahead!


What Roberta Thinks...Excerpt from her weekly
e-newsletter...News of the Week Time...July 6, 2007


Info from our "good to know" file!

NYC Housing in Demand...Again
From RISMEDIA, July 4, 2007: "The just-released Second Quarter 2007 Prudential Douglas Elliman Manhattan Market Overview reports that the Manhattan residential real estate market continues to be characterized by falling inventory, rising prices and a record number of sales in contrast to the national housing market…[but] the average sales price decreased 3.8%."

Roberta comments: The link between the viability of the Manhattan market and our own in Essex County, NJ is strong and irrefutable. When inventory goes down in Manhattan, we tend to see an upsurge of buyers closed out of the NYC market. Overall good news, then, for local sellers, although the message validates our own sense that not all homes and condos will achieve last year's over-asking prices… a bitter pill for some sellers to swallow.

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Mortgage Rate Changes?

From INMAN.COM, July 6, 2007: "Fixed mortgage rates are roughly one-half percentage point higher than three months ago. At the time, the average 30-year fixed mortgage rate was 6.25 percent, meaning that a $165,000 loan would have carried a monthly payment of $1,016. With the average 30-year fixed rate now 6.74 percent, the same loan originated today would carry a monthly payment of $1,069."

"'Long-term mortgage rates continued to move lower for a third consecutive week, in part reflecting a moderation in core inflation,' Frank Nothaft, Freddie Mac vice president and chief economist, said in a prepared statement."

Roberta comments: Earlier in the week, reports of average fixed-rate reductions to 6.27 seem to have been moderated by 6.74 percent reported after July 4. But the feeling of local brokers is that we will see further erosion of interest rates in coming weeks. This is just the impetus we needed during the hot, summer months, so those of you who were scared off by last month's upsurge in rates should keep in touch with your mortgage rep.

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Subprime Protections On The Way

From INMAN.COM, July 4, 2007: "Federal regulators have finalized new guidance on subprime lending, instructing banks and other lenders to qualify borrowers at the fully indexed rate, and not allow stated income and reduced documentation unless mitigating factors 'clearly minimize the need for verification of a borrower's repayment capacity.'"
"The guidance on subprime lending, which applies to many adjustable-rate mortgages, also includes consumer protections including more thorough disclosure of loan terms and limits on prepayment penalties for borrowers seeking to refinance to avoid an interest rate reset."
Roberta comments: If you're extending yourself to the limit financially to purchase your dream house or condo - or pressed by your agent to buy beyond your means and told you will 'grow into it' financially -- step back and observe how devastating that decision can be. In other words…be careful!

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Our Homes, Our Future

From BCG.COM, June 21, 2007: "Americans are confident their homes are retaining, even gaining, value, according to a nationwide telephone survey conducted this month by
The Boston Consulting Group (BCG). In fact, Americans are nearly as optimistic now about the rising value of their homes as they were a year ago, according to the research."
"'Americans believe their homes are still their best investment. They're positive about their homes' value and believe in a bounce-back in residential real estate overall. Talk of declining average values of homes is not forcing a cutback in spending. It's just not translated into the American psyche,' says BCG Senior Partner and consumer spending expert Michael J. Silverstein. 'The majority - 63% - of Americans think real estate is a good or excellent investment.'"

Roberta comments: The #1 question buyers ask us is if the purchase will be a good investment. Best answer? Over time, yes. Fluctuations in the real estate market are natural. But crystal balls aren't among our skills as Realtors®, and instant appreciation isn't a given for anyone, investor or regular buyer. Appreciation over time, however, IS a given in real estate, especially if the property is well-cared for and periodically updated..
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Home Insurance Facts

From Realtytimes.com, June 12, 2007: "A standard homeowners insurance policy doesn't cover what you think it does -- not flood or earthquake damage, not stolen or damaged vehicles on your property, not a break in the water service or sewage line and not termites moving in nor pets stolen away."
"Many homeowners are under the mistaken impression that a standard homeowners policy provides more insurance protection than it does and that could mean large unexpected out of pocket expenses -- when you can least afford them."
"…the NAIC survey revealed that 24 percent of respondents indicated their policies insured their homes for the actual cash value, while 64 percent said their policies covered the replacement cost. Another 12 percent said they did not know which type of coverage -- actual cash value or replacement cost -- they purchased."
"Actual cash value is the amount it would take to repair or replace damage to a home and its contents after depreciation. Replacement cost coverage, the better option, will cover the amount it would take to replace or rebuild a home or repair damages with materials of similar kind and quality, without deducting for depreciation."
Roberta's comments: If you haven't talked to your insurance company in years and your policy reflects a much less valuable home, then it's worth a call to your insurance rep to discuss bringing your policy up to current standards.

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Below, the featured listings of the week, including our terrific new West Caldwell cape cottage, priced at $599,000 and so big inside it's unbelievable -- great for extended family living or just for yourself. Our Montclair two-level condo (lots of room for a home office), located near Montclair Center shops and entertainments, is still available and a great way to get into this dynamic town for less than most any house would cost.

Enjoy your summer days. Call The Baldwin Team with ANY real estate question -- anytime! And don't forget to watch the RE/MAX Village Square team (including Roberta) on HGTV's "Bought & Sold," Sundays at 10.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...Changing Times?...June 26, 2007

Up and Down We Go on the Carousel of Homes!


For real estate agents these days, it's a roller coaster of emotions. For our listings, we want nothing but the best -- the best price in the shortest amount of time. Hopefully, a sale in one weekend with multiple offers, like the good old days of 2005 and 2006.

For our buyers, we hope they'll finally be able to get a bargain after years of paying dearly for even the most marginal house. Indeed, buyers are now committed to changing the long-strong seller's market defined by the phrase "over the asking price," into one fueled by negotiation and reason, with an under-asking outcome. Many buyers are now asking for help and advice finding foreclosures which, they imagine, will be even cheaper.

The fact is, according to the just-released new Otteau report on New Jersey real estate thus far in 2007, year-to-date contract sales are just 4 percent less than one year ago -- 1,800 fewer home sales. Hardly enough of a change to convince sellers that the time has come to reduce and reduce some more or to accept an offer $50,000 under the asking price just days into the listing period. Conversely, it's also hardly enough of a change for buyers to make those very, very low offers for the average home that needs updates but still is essentially livable.

The Merry (Real Estate) Month of May

Home sales last month in NJ were up 14 percent, in fact, for May 2007, according to the Otteau Report. Judging from the fact that the best houses still sell quickly, we Realtors know the market still has legs, both at the bottom and the top, starter homes and mansions. So, although they occasionally work, so-called "low-ball" offers usually result in rejection, at least right now.

Foreclosures, Anyone?

Foreclosure activity here isn't large enough to satisfy those who want rock-bottom results. Although media coverage of the terrible outcomes of buyers holding sub-prime loans has been relentless, full-blown bank foreclosures are still hard to find. Now that Realty Trac, the foremost online foreclosure portal --will revise how it reports foreclosure statistics, counting only those homes whose ownership has completely reverted to the bank -- the foreclosure statistics are set to drop by two-thirds, at least.

According to the Otteau report, "actual foreclosures in New Jersey are few in number and have been steadily declining over the past several months: 270 in March, 162 in April, 147 in May. Even more compelling is to consider these figures within the context of 71,000 homes for sale [in NJ] and you can see that any real impact on the housing market to date is insignificant. The problem comes from the counting of foreclosure activity which has been dramatically overstated, casting a dark shadow over the housing market."

So, the push-pull continues. The best way for sellers and buyers alike to cope with the kooky market is to understand it thoroughly and be ready for anything! The Baldwin Team is prepared to guide you through the confusion. Let us know if we can help.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...The Neuroeconomics of Real Estate...May 7, 2007



When real estate agents talk about the business being (at least!) 75 percent psychology and 25 percent other, most people smile politely. Now, a group of researchers from MIT, Cal Tech and Carnegie Mellon have concluded that we’re right. Real estate is a “neuroeconomic” pursuit with an unconscious mechanism at work even as buyers act as if they’ve reduced the process to a science. The researchers have determined that a primitive, emotional part of the brain takes hold during purchasing transactions and that logic kicks in only to justify the emotional decision that’s already been made.





It’s so true. Clients of mine were recently wrestling with whether to make an offer on a nice Essex County colonial. The home’s lack of powder room, master bath, and some other amenities that they really wanted were offset by the great price and relatively low taxes. Since it was such a good buy, they were seriously considering making an offer. But in their voices I heard a serious absence of enthusiasm. Emotionally, this just wasn’t the house for them. They just couldn’t see it until we discussed whether getting a bargain was enough to justify not really loving the house.





The scientists aren’t telling me anything new when they say that the larger the purchase, the more hidden pain and emotion -- some of it irrational -- comes into play. Of course, when selling professionals tap into clients’ emotions, we become part of the process of working out the issues. We have to be good listeners and must know when to speak up and guide our buyers to the right decisions -- for them.





I’m always pleased when new buyers collect their thoughts and give me a list of priorities. But it’s always interesting to see how this list morphs through time. Again, emotion trumps organized lists. Hearing the shifts as they take place during our time together in houses or condos of various shapes and sizes, prices and locations, is one of our most important functions as real estate professionals.





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The sun is out. Azaleas are in bloom across Essex County, NJ. The wonderful, month-long “May in Montclair” schedule bursts with art shows, kids' events, the Presby Iris Gardens opening, Montclair Art Museum’s Art in Bloom fundraiser with Peter Duchin, “Grease” at Montclair HS and “Grease Jr.” at Glenfield Middle School, Montclair Pre-K’s “Stars Come Out for Kids” event and the Junior League’s 5-K Challenge for Change are but a few of the worthy offerings to be had.


The Baldwin Team is happy to tell you more about Montclair and all the other towns in Essex County. Maplewood, South and West Orange, Glen Ridge, Verona, Cedar Grove, Millburn, Bloomfield, Nutley, Belleville…we’re experts!


Thinking of selling but don’t know how to get ready? Our "Dramatic Home" staging component can help you position your home to net top dollar. We’re now working with artist and former Yard School of Art director Carol Cohn on supplying the right art for the walls of the homes we list. Carol’s "Artistic Home" is a great addition to our Baldwin Dream Team value-added skill set.
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Below, please find some of the new listings in the area, as well as some great homes that have been on the market a bit longer. Yes, it is true that days-on-market is increasing, which gives buyers a bit longer to ponder and find the right fit.


Our new Affordable Condo Near the Train -- 2 bedrooms, all redone -- at 15 Forest in downtown Montclair ($329,000) is a perfect first purchase, just minutes from NYC direct trains, shops, and restaurants. Our Upper Montclair entry this week, at 7 Emerson Place ($599,900), just two blocks from the Mountain Station, is really lovely -- with two window seats -- so join us at our Mother's Day open house there, Sunday, 2-4. We've just reduced (to $769,000) our great stand-alone "All the Good Stuff" condo at 105 Glen Rock Ave., Reservoir Ridge, Cedar Grove, a huge, 9-year old, 5-bedroom home just minutes from everything in Upper Montclair -- but lower taxes! And our In-Town Manor House at 34 Plymouth St. ($1.250M) awaits a sophisticated buyer who loves to entertain and be close to Montclair Center's many delights.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...The Siren Call of Foreclosures...April 26, 2007



During the “high” or “seller’s’” market, foreclosures were hard to locate in many towns in Essex County. But, as a growing number of sellers who tapped the sub-prime market for financing find they don’t have requisite funds to keep their homes once their mortgage interest rates adjust higher, foreclosures will multiply. And, we’ve noticed, so have your questions about buying “distressed” properties. In the old days, banks often sold off such homes at lower than market value. That isn’t usually the case anymore, so it’s not necessarily true that foreclosure equals bargain.


According to Washington Post columnist and attorney Benny L. Kass in this today’s online Realty Times, “buying a home at a foreclosure sale is fraught with risks. You end up spending a lot of money doing your homework only to learn at the last minute the foreclosure sale was cancelled, or that the borrower filed bankruptcy minutes before the same take place.” According to Kass, there are so many professional bidders at these auctions that the average person has less likelihood of winning a foreclosure bidding war.


Among the costs associated with doing your foreclosure homework is the title search on the property to see who owes what mortgages to whom and whether there are any liens and lawsuits against the property. Kass suggests that buyers intrigued by foreclosures try to purchase from the cash-poor owner when the home is still in the pre-foreclosure period. The price might be right and the risk of murky issues reduced. At that early juncture, though, a bank usually must approve the sale and it might take anywhere from 3 weeks to many months for the approval to come through.


There’s a lot more to know about foreclosures. If you’d like me to email you the whole Kass article, I’d be happy to.
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Busy Spring Selling Season Or Not?


In today’s major newspapers, new statistics show that “Houser Prices Slide as Property Glut Grows,” as the Wall St. Journal puts it, with tighter credit and a glut of properties “wrecking the industry’s hopes for an early rebound.” The subtitle of the article is sweet solace for those venturing into the marketplace: “Buyers Gain Bargaining Power in Busy Spring Selling Season.”
Yes, this is the busy season in real estate. In Essex County, with its great location near Manhattan, some homes are still selling in a week or two. But inventory is still rising and buyers are often just watching and waiting to see whether something they like will sit a while. Sitting equals price reduction! Sellers, meanwhile, haven’t fully integrated the news. It’s a hard message for agents to convey and we’re now doing it every day. However, sensible sellers willing to price strategically to attract buyers early on, are the chosen ones. Remember, The Baldwin Dream Team can help you “stage” your home – with professional art, too! – and we will provide a wide-range of tips to help you achieve top dollar.
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HGTV, Here We Come!


Just a reminder that a bunch of us from RE/MAX Village Square debut on the new HGTV show “Bought & Sold” Sunday night at 10. My first “story” isn’t for several weeks, but I think you’ll enjoy the first episode with my colleagues, about young buyers bidding on a Maplewood starter home and how a multi-million-dollar home in Llewellyn Park, West Orange, once owned by Thomas Edison’s son, Charles, will be marketed.


What’s New On The Market


New Condo Alert! Many of you have heard about The Siena, the handsome new, brick condo building rising in downtown Montclair, with a NY Health Club planned for the ground floor and Montclair Center shops and restaurants literally at the door. This weekend, The Siena will be offering special purchase deals on a range of condos, so call me if you’d like to learn more. Move-in date for the building is October 2007.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...And the Waters Parted!...April 19, 2007



With the rain and fear of flooding behind us and the sun promising a reappearance this weekend, home buyers will surely be out and about. In Montclair, inventory in the starter and mid-range is still thin, although listings above $1M are bursting out all over and it's not even June. The big news in town is that six of the now-infamous 11 Christopher Court homes that went up last year amid a torrent of negative publicity about the very small plots of land, with mostly shared driveways, on which they are built – are finally on the MLS.


Designed with every possible bell and whistle, including elevators, these towering well-located homes with no backyards, near Watchung Plaza, may finally sell faster now that they’re being marketed more visibly. Whether most Montclarians will ever come to terms with this development is unlikely; what good did come out of the project was the town’s commitment to scrutinize future projects with more respect for collective public desire to maintain a more classic sensibility in our new construction.
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Are Prices Going Down?


We’re still having this discussion around Essex County, no question. And while we’re having it, some homes are selling over their asking prices just as they did at the height of the market. Just today, one of our clients, who has been looking off and on for several month, said he felt that next year he’d be able to get a better deal. Maybe so/maybe not. If your perception is that you will do better next year, by all means wait. But if you’re eager to purchase, to find a new home and get life started in a new community, waiting will be hard. We want what we want when we want it, right?
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Nine Days and Counting 'Til HGTV Time


On April 29, 2007 the new show "Bought & Sold" debuts on HGTV. With my colleagues from RE/MAX Village Square, I'll be on some of the episodes as the show chronicles the trials, tribulations and occasional joys of selling homes in Essex County, NJ. You can read some of my thoughts about the show and my life as a real estate maven on my new blog, www.SuburbanDigs.com.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...What Lovely Flaws in This Old House!...April 12, 2007



Reading the piece in the New York Times New Jersey Section, “Seeing the Beauty in Imperfect Floors,” (April 8) got me thinking. Why exactly is it that people want to live in old homes? They talk about charm and detail, but very often when confronted by just that, they don’t seem that excited because so much baggage comes along with the charm. It’s a different story if they see granite, stainless, tumbled marble, subway tile (new), and other modern looks. Buyers also want family rooms attached to kitchens, which very few vintage homes possess. They prefer attached garages, which are also infrequent, as well as grand master bathrooms, walk-in closets, and spiffy basements that never get wet when it rains.


In the Times piece, writer James Kindall talks about a floor-refinishing process that took 9 years, more time than most people live in any one home these days. Kindall decided to retrieve his floors, room by room. For the final floor he tackled, he recycled warped, age-blackened boards into “a glorious swath of yellow pine with a distinct shabby chic charm…a glorious patchwork of coloration.”


Most of us hire floor restorers rather than do it ourselves and, often, the work is done just after closing on the house -- the first in a long list of old-house renovations new owners will attend to through the years. Like for the author, the floor-refinishing process is also the average vintage-homeowner's official introduction to the sweet imperfection that accompanies the deed for the property. “Beauty must be appreciated on its own terms,” Mr. Kindall writes as he describes his epiphany while admiring his last restored floor: “My, I thought, gazing down, what lovely flaws.” Indeed.
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Some Market Skepticism, To Be Sure



And so, it’s another week of buying and selling old homes in Essex County, NJ. With Easter and Passover concluded, the spring inventory is beginning to rise. The weather has been iffy but sellers are sprucing up, with contractors scurrying all over, on deadline to finish bathrooms, kitchens and the like.

Buyers, over the past several months so concerned about over-paying, remain skeptical about homes in which they do not perceive value. It’s a message to sellers to reign in thoughts of topping the neighbor’s recent sale. A better strategy and one that will sell your home faster, is feeling good about even modest price gains since last year.


All The House is a Stage!

Sellers, we’re available to help you organize your timetable and offer staging services through our Dramatic Home affiliate. We also now provide, through our new Artistic Home service, the artwork that will spiff up your walls during the marketing process, chosen by local artist and former director of Montclair’s Yard School of Art director Carol Cohn. Achieving top dollar is the bottom line when we work for you.


Buyers, if you’re worried about buying now, let us help you make the right choices. Towns, schools, commutes can provide a nerve-wracking palette of concerns. The Baldwin Dream Team can help you sort it all out.
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It's TV Time at RE/MAX Village Square


And, remember to mark in your calendars the debut of "Bought & Sold," the forthcoming HGTV home show in which I will be featured along with several other RE/MAX Village Square agents over the run of the show. It premieres Sunday, April 29 at 10 pm.


Happy weekend from Roberta Baldwin, Tamima Friedman, Nancy Chu and Dina Gruenfeld -- The Baldwin Dream Team!

What Roberta Thinks...Excerpt from her weekly
e-newsletter...Unquenchable Dream Home Mania...March 23, 2007



Just the other day, sometime clients of The Baldwin Team emerged from the ether. They had been looking for a home some years ago and just felt everything was too expensive. They figured that if they waited, perhaps prices would go down or maybe their urge to buy would disappear. Neither thing happened. Prices continued to go up over the years and their desire to own did not abate. They just couldn’t figure out how to make the scary idea of home-buying work for them.


Yes, purchasing a home is scary. I remember on the day we closed on our first home I had the worst pain in my head. That night, when we waited for the moving van to arrive at the new house (and it didn’t – it got lost), I sat in my new living room in the dark (we’d forgotten to have the utilities switched on) and wondered how I was going to make that little house into something wonderful. The patchy blue wall-to-wall rug reflecting up in the moonlight told me that would be hard.


Have You Been to www.SuburbanDigs.com?


A theme I return to often both in this e-newsletter and my new blog, www.SuburbanDigs.com, is how hard it is to find the dream house. Does such a house really exist for most people? I hope so, but after more than a decade in real estate, I really do think that often, it’s a rather elusive quest, especially in the typically rushed environment we have in Essex County, NJ. With houses selling again quickly this year, buyers don’t have much time to think. They’re forced to make snap decisions – about how their possessions will fit in a house, how the daily commute works, about one community over another – in just days. For people used to taking risks and making quick decisions, this isn’t so hard. For others, it’s a misery.


Sitting in the living room of one available property recently with really nice people who are finding the search rather daunting, I suggested that, perhaps, there would be no dream home; that, instead, they should try focusing on something nice and livable, a house that could be made into a home and that would, in future, inhabit their hopes and dreams even in its imperfection.


The Dream House...I Know It's Out There


It’s hard to give up the idea that a perfect living space is out there just waiting. Sometimes there’s a wonderful intersection of taste and timetable. But not always. So, does the couple I mentioned at the top of this story just stop looking, pack it in? I hope not. I do hope they will focus more on what they will bring to a house rather than what the house will bring to them. Either way, we can help. Just ask.

What Roberta Thinks...Excerpt from her weekly
e-newsletter...Smart Agent Behavior...March 9, 2007



In a new book, "Billion Dollar Agent – Lessons Learned," by Steve Kantor, some of the country’s most powerful real estate agents say their less-successful colleagues lack the following essential traits:


1. Failure to follow-up.


2. Lack of negotiation skills.


3. Inability to put clients' interests first.


4. Lack of listening and communication skills.


5. Failure to stay in regular contact with their clientele.


Since the month of March is the real beginning of the "spring season" in real estate, there’s no better time reflect on those 5 elements, especially if you’re planning to buy or sell a home or condo.


Those of us who aspire to succeed at the highest levels of real estate must, indeed, operate with zeal and gusto, empathy and intelligence: Do the necessary daily follow-up with people and deals as they move along; put in the mental time to strategize and psych out the competition; focus on the client’s needs whether we’ve got a fever or have Broadway tickets; offer intelligent counterpoint to clients’ thoughts and fears about buying and selling – educating wherever possible – and then, being there for them as the years go by and the original deal where we met has receded in the distance.


Thought we’re not Billion Dollar Agents – yet! -- the Baldwin Dream Team at RE/MAX Village Square endorses those professional virtues and happily announces being ranked the #1 RE/MAX team in Essex County, NJ in closed sales for 2006.


We also believe that ethics – doing the right thing for all concerned in a deal – makes for the highest-level champions. We hope, sooner or later, we’ll be yours as you call on us to help you make some of the life's most important decisions. After all, we're the hardest working real estate team team in Essex County, bar none!

What Roberta Thinks...Excerpt from her weekly
e-newsletter...Don't Worry, Be Happy...But If You're A Seller...March 1, 2007



Two Stories From The House-Hunting Trenches


1. A few years ago a local home here lingered on the market. The owners didn’t want a lockbox, so they had to be home to show it. Only problem was, they were rarely home. Apparently the listing agent wasn’t available either and wasn’t forceful enough to tell the sellers that increasing days on market just looks bad. (The perception will be that the house isn’t well-priced or has problems.) After much pleading, we managed to get into see it. The price had been adjusted; my clients came in even lower and the contract was signed. I told my buyers at the time that they got a steal and, when the appraisal came in $25,000 over their asking price, they knew it to be true. In this case, the sellers were oblivious to their lost chances.


2. Houses that don’t sell quickly are sometimes been taken off the market and returned later in hopes of a better outcome. One such home I know of had dozens of showings over several weekends and was temporarily withdrawn. The second time around, after dozens more showings in one a few days, there were several offers and sold way over the asking price. I would say that was a pretty good test of that home’s viability. On a sunny weekend buyers with pent-up energy voted with their pocketbooks. And the story ended happily. Perhaps not?


The Big Question:


Should the seller of the second home be happy? One would think so. But seller happiness is tied as much to what the neighbor got a year or two ago on the same block as it is to today’s realities. In our Essex County area, every home is different. That’s a factor is seller dissatisfaction because we’re often comparing different commodities. Two homes, priced the same but differently laid out, located on different blocks in different parts of town, can sell for