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Decorating For The Marketplace Edge...Inside and Out!  Every sophisticated home-seller knows how much it costs to hire the services of an interior decorator. In today’s competitive real estate scene, dramatizing a home’s virtues and solving design flaws through specific decorating techniques will make the difference between netting top dollar or an average return. Staged homes sold in half the time and for about 7% more, according to a 2004-05 survey of 200 homes from Stagedhomes.com and anecdotal evidence shows that some homes will sell even higher with full staging than similar homes in their area. Dramatic Home, a division of NJDreamHouses.com, offers this complimentary, value-added service to clients who list their homes with Roberta Baldwin & The Baldwin Dream Team at Keller Williams Towne Square. Roberta’s successful staging techniques have been profiled in The New York Times, Star Ledger and other journals. Roberta was also featured in Sept. 2006 on ABC's "Nightline." She will provide • Interior and exterior color consultation
• Suggestions for eliminating clutter
• Tips on low-cost kitchen and bath updates
• Re-arrangement of existing furniture
• Landscaping options
• Custom decoration with loaners from Roberta’s private collection of art objects, bedding, bath and other room enhancements
• At homeowner’s discretion and cost, professional references for additional design/renovation and landscaping projects are also available. If you would like to enhance the presentation of your home so it will stand out in the marketplace, Roberta will create a manageable schedule for completion of staging tasks, working with you to achieve the best outcome for homeowner and agent. Walls looks bare? Roberta now also offers "Artistic Home," to further dress your house for success. Working with well-known local artist/administrator Carol Cohn, former director of the Yard School of Art, Roberta can provide the distinctive work of local artists to hang on your walls while your house is on the market. Call or email Roberta to discuss the difference "Dramatic Home" and "Atistic Home" will make for your property.
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Relocation >Help Your Real Estate Agent
Once your home is listed for sale, it may be difficult for you to step aside and let your agent take over. When prospective buyers arrive, you may want to stand by to point out the closet extenders, the hidden spice cabinet behind the kitchen door, the energy-saving storm windows or the updated copper plumbing. If you really want to help, however, you will leave the house whenever it is being shown!
We have found that the sales process does not really begin until buyers have begun to voice their objections about a property. Sometimes these concerns are serious enough to remove your house from consideration. Often, however, people voice objections as an automatic response when they really love the house and want to buy it. Real estate professionals are trained to know the difference.
If a seller is standing at the agent's elbow, the buyer won't be comfortable enough to allow the process of raising objections take place. If the buyer feels intimidated or suppressed, we could lose the sale. The best way to help is to give your real estate agent room to make the sale.
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| Q |
What 70-room East Coast mansion was built as a summer home and is known as a "Gilded Age cottage"?
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| A |
Cornelius Vanderbilt's "Breakers" Mansion in Newport, Rhode Island, named for the waves crashing along the cliff that separates the property from the ocean. |
 See More Real Estate Trivia > |
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Roberta Plutzik Baldwin
Keller Williams Towne Square Realty
Office: 973-783-7400
Cell: 973-420-9043
Fax: 973-842-0745
robertabaldwinteam@gmail.com
Over the past 14 years, Roberta Baldwin has become one of Essex County, NJ's most respected real estate professionals, often quoted in the national media and featured for 2 seasons on the HGTV's hit show "Bought & Sold." A recipient of the New Jersey Association of Realtors® Circle of Excellence Sales Award for 13 consecutive years, Roberta brings a myriad of talents to the job of helping her clients buy and sell homes. Before moving to the fast-rising Keller Williams Realty in 2010 to launch at Montclair-based KW Market Center, Roberta was honored to be inducted into the RE/MAX International Hall of Fame after a string of accolades as one of the top-producing RE/MAX agents in the world. An award-winning former journalist, author, newspaper editor, marketing and publishing executive, her well-honed organizational, creative, and people skills are brought to bear on every deal she negotiates. Her personal agent website, NDreamHouses.com, is the anchor for her "What's New in Essex County Real Estate" newsletter sent regularly to a database of thousands of people interested in buying and selling in the North Jersey marketplace.
She offers sellers a sophisticated mix of high technology marketing and sensitive interpretation their personal needs, while offering buyers she works with the expert advice and knowledge of local towns, schools and commutes. Condo buyers often use Roberta's NJCondosMania.com, as another guide to buying and selling. Considered an expert on pricing, buyer and and seller psychology and staging homes to maximize value, she is often interviewed by New York Times, NJ's Star Ledger, on ABC's "Nightline" and CBS's "Early Morning," as well as appearing frequently on MSNBC. Roberta and her energetic and knowledgeable team of agents, The Baldwin Dream Team -- Tamima Friedman, Nancy Chu, Sidney Simon & Nick Baldwin -- are unmatched in their marketplace, stressing service and integtrity in every deal they do!
Ask anybody!    
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